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But even when monopolists aren't idiots, they are still dangerous. The problem with Zuck isn't merely that he's uniquely unsuited to being the unaccountable czar of 2.6 billion peoples' social lives - it's that no one should have that job.

Monopolists all have their own cherished idiocies (as do the rest of us), but they share a common pathology: the ideology, popularized by Thomas Friedman and others, that "efficiency" is the highest virtue.

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